Beijing Women's Federation

Today, the Urban Experience Route on Clean and Honest Family Traditions, themed “Refreshing Breeze, Enduring Family Values”, has officially launched on Amap, and citizens can access it with just one click. This campaign is developed by the Beijing Women’s Federation, together with the Beijing Municipal Commission for Discipline Inspection and Supervisory Commission, the Organization Department of the CPC Beijing Municipal Committee, the Committee for Work Related to Offices Directly Under the CPC Beijing Municipal Committee, and the Beijing Municipal Bureau of Culture and Tourism. It is initiated as a part of integrity education for government institutions and of families’ weekend learning opportunities.

No complicated planning or route design is required. By simply opening Amap and searching with relevant keywords, users can instantly access the full set of “clean and honest family traditions” study routes, with intelligent navigation leading directly to each cultural landmark and making it easy to embark on an immersive educational journey. This initiative makes education on clean governance and family traditions more accessible and more integrated into everyday life.

The “Refreshing Breeze, Enduring Family Values” Urban Experience Route on Clean and Honest Family Traditions was officially launched in 2025. The program selected 28 cultural landmarks across Beijing and connected them into six themed routes deliberately and systematically. It deeply integrates high-quality resources, including revolutionary heritage sites, ecological parks, and family values-themed venues.

Centered on the concept of “learn integrity through walking and pass on family values through study,” the routes move beyond traditional classroom-based instruction. Drawing on real urban settings and cultural resources, they bring the values of integrity and exemplary family traditions out of textbooks and into daily life, providing government agencies and families with standardized and high-quality study pathways.

The cultivation of sound family values depends on sustained practice and long-term commitment.

Here, we sincerely call upon agencies and families in Beijing to engage in themed activities, family weekend events, study programs, and leisure outings. Site visits and check-ins, immersive field study, and walking-based integrity education are encouraged. In this way, clean and honest family traditions are promoted, people would experience firsthand the capital’s profound culture of integrity, and a clean Party ethos, sound governance, and a healthy social atmosphere are fostered through exemplary family values.